How to Build a Social Media Program for Your School

2016 Webinar Video Archive



Managing social media is a tricky proposition for many schools. This social media for public schools webinar includes a demonstration of the current technology to help school administrators better understand, monitor and manage social media in 2016 and beyond.

Webinar attendees will learn: 

  • How to build your school’s following

  • Putting a social media strategy and structure in place

  • How to generate good content consistently

  • Free online tools to schedule and monitor social media

  • How to manage private messages

  • See what’s working for other schools


Watch Now!

About the Presenter


Jay Cooper is the marketing manager and content strategist for Campus Suite. A former journalist and school public relations specialist, Jay’s experience spans marketing and communications for industry, K-12 and higher education. He has helped businesses, schools and colleges use the power of web communications to improve their image, generate support, and optimize relationships.


The Campus Suite Academy offers you resources to help you grow.

resourcesAdditional Resources


We share related blog posts, a download of the slides to the webinar and links to articles to help you gain knowledge on social media.

socail-media-guide-public-schools-1Social Media Guide


This 30-page guide is your go-to resource for building your school’s social media foundation. Guide provides how-to methods, best practices and real examples of how schools are using social media.

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